Marketing Coordinator (Public Affairs/Communications Specialist II)

$47,388 - $85,716/Yr

California State University - San Diego, CA

Full-time - Entry Level

Remote - San Diego, CA

51-100 employees

Educational Services

About the position

The Marketing Coordinator (Public Affairs/Communications Specialist II) at California State University plays a pivotal role within the Office of Housing Administration (OHA) team. Under the guidance of the Associate Director for Communications & Strategic Initiatives and the Marketing & Communications Specialist, this position is integral to the success of the on-campus housing program. The Marketing Coordinator is responsible for providing comprehensive marketing support to both the OHA and the Residential Education Office (REO) staff. This includes managing social media platforms, developing and executing communications and marketing campaigns, coordinating special events, graphic design, and website development, among other related tasks and assignments. This full-time position is permanent and probationary, offering benefits eligibility. It is classified as exempt under the Fair Labor Standards Act (FLSA), meaning it is not eligible for overtime compensation. The standard working hours are Monday to Friday from 8:00 a.m. to 4:30 p.m., although these hours may vary based on operational needs. The position allows for partial telecommuting, with onsite work required in San Diego as scheduled. The OHA is a self-funded operation that manages housing services for over 8,500 students across 25 communities, with a significant annual operating budget. The Marketing Coordinator will contribute to enhancing the student educational experience through effective marketing strategies and communication efforts.

Responsibilities

• Manage social media platforms and create engaging content.
• Develop and execute marketing campaigns for the Office of Housing Administration.
• Coordinate special events related to housing and residential education.
• Design graphics and promotional materials using tools like Canva.
• Develop and maintain the OHA website, ensuring content is up-to-date and engaging.
• Collaborate with OHA and REO staff to support their marketing needs.
• Conduct research to inform marketing strategies and initiatives.
• Assist in the creation of communication materials, including newsletters and flyers.

Requirements

• Bachelor's degree in art, graphic design, or a related field is preferred.
• Up to two years of related professional or technical experience in marketing or communications.
• Strong written and verbal communication skills, with a solid foundation in grammar and composition.
• Competence in collaborative project management using platforms such as Canva and Google Workspace.
• Thorough knowledge of web communication techniques and formats.
• Ability to effectively use web technology to achieve communication goals.
• Strong digital design and creative skills, with a solid understanding of graphic design principles.

Nice-to-haves

• Experience in public affairs or media relations.
• Familiarity with marketing research methodologies.
• Ability to manage multiple projects in a fast-paced environment.
• Willingness to travel for occasional professional development.

Benefits

• Comprehensive health insurance coverage.
• Dental and vision insurance options.
• Retirement savings plan with employer contributions.
• Paid holidays and vacation time.
• Professional development opportunities.
• Flexible work schedule with telecommuting options.