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MARKETING COORDINATOR
Local Food Marketplace - Eugene, OR
posted 2 months ago
About the position
The Marketing Coordinator at Local Food Marketplace Inc. plays a crucial role in developing and executing the marketing strategy in collaboration with the CEO and Director of Sales and Customer Success. This position offers a comprehensive exposure to various aspects of B2B marketing, including email marketing, content development, social media management, and analytics. The coordinator will be responsible for creating and managing marketing schedules, developing content, maintaining the marketing database, and analyzing campaign effectiveness to support the company's growth in local food systems.
Responsibilities
- Create, manage & execute marketing schedule with input from sales and product teams.
- Develop & distribute content for email marketing, social media, website and ads.
- Actively scan the horizon for customer quotes, stories, and content.
- Create content for webinars and other presentations.
- Reach out to partner organizations to encourage them to share key marketing materials.
- Analyze results of marketing campaigns and content pieces to improve future efforts.
- Maintain company social media accounts and engage with customers and partners.
- Setup & maintain ads on Meta, Google, etc.
- Evaluate ad results and maintain & develop content on the corporate website.
- Present monthly marketing reports on key metrics and maintain organized content on shared folders.
Requirements
- Bachelor's degree required.
- Experience in marketing and/or communications.
Nice-to-haves
- High level of written & verbal communications skills.
- Experience with CRM and marketing automation platforms.
- Experience creating dynamic presentation slide decks.
- Experience creating & managing Facebook and Google ads.
- Experience with WordPress and HTML.
- Graphic design experience.
- Experience with design software (InDesign, Canva, etc).
Benefits
- Competitive salaries plus remote work options.
- SIMPLE plan matching (similar to 401k).
- Health insurance stipend.
- Paid time off.
- Flexibility in accommodating unique needs of employees.
- Growth opportunities for skill development.
