Marketing Coordinator

$52,000 - $56,160/Yr

Hubwallet - Los Angeles, CA

Part-time - Entry Level

Los Angeles, CA

About the position

The Marketing Coordinator will support marketing initiatives aimed at enhancing brand awareness and driving customer engagement. This role requires a combination of creativity and analytical skills to execute effective marketing strategies across various channels, including email, print, and digital advertising.

Responsibilities

• Develop and implement marketing campaigns across multiple platforms including email, print, and digital advertising.
• Collaborate with the sales team to create compelling copy that drives conversions and enhances customer engagement.
• Conduct market research to identify trends, customer preferences, and competitive analysis to inform marketing strategies.
• Manage SEO efforts to improve organic search visibility and website traffic.
• Utilize marketing automation tools to streamline campaign execution and track performance metrics.
• Assist in the production of marketing materials, ensuring alignment with brand guidelines and messaging.
• Support product management by coordinating product launches and promotional activities.
• Analyze campaign performance data to optimize future marketing efforts and report on key metrics.

Requirements

• Proven experience in marketing or related field, with a strong understanding of various marketing channels.
• Excellent copywriting skills with the ability to craft persuasive messages for diverse audiences.
• Familiarity with performance marketing strategies and techniques.
• Knowledge of SEO best practices and tools for optimizing online content.
• Experience in email marketing campaigns, including design, execution, and analysis.
• Understanding of print advertising processes and requirements.
• Proficiency in using marketing automation platforms for campaign management.
• Strong organizational skills with the ability to manage multiple projects simultaneously while meeting deadlines.
• Excellent communication skills, both verbal and written, with a keen attention to detail.