Marketing Coordinator

$52,000 - $52,000/Yr

Topsort Limited - Palo Alto, CA

Part-time - Mid Level

Remote - Palo Alto, CA

101-250 employees

About the position

The Marketing Coordinator at Topsort plays a crucial role in managing and optimizing marketing efforts to enhance the company's online presence and drive demand. This position involves a blend of content creation, data analysis, strategic planning, and event management, all aimed at supporting Topsort's mission to reshape the e-commerce landscape. The ideal candidate will thrive in a fast-paced, collaborative environment and contribute to the company's growth through innovative marketing strategies.

Responsibilities

• Support in managing the website's content and optimize SEO.
• Create, edit, update, and distribute marketing materials including website content, newsletters, press releases, and blog posts.
• Track, measure, analyze, and report on the effectiveness of demand creation campaigns using Hubspot.
• Execute a data-driven marketing strategy with integrated campaigns including email, SEO, PPC, and social media.
• Plan and execute events, conferences, and webinars to showcase Topsort's expertise.
• Evaluate the current go-to-market process to identify improvement opportunities and propose solutions.

Requirements

• 3+ years of experience in digital marketing, content marketing, SEO, SEM, and Social Media Marketing.
• Bachelor's degree in Marketing, Computer Science, or related fields.
• Experience working closely with sales development teams.
• Excellent verbal, written, presentation, and analytical skills.
• Ability to work independently and as a team player, willing to experiment with new ideas.

Nice-to-haves

• Start-up experience is a plus!

Benefits

• Employee Stock Option Plan
• Remote-working options with coworking memberships
• In-person offsite gatherings at least once a year
• Personalized birthday gifts and work anniversaries
• Management training programs and mentorship opportunities