Marketing Coordinator

$50,000 - $60,000/Yr

Qualigence International - Livonia, MI

Full-time - Entry Level

Livonia, MI

Administrative and Support Services

About the position

The Marketing Coordinator at the Lowisz Leadership Institute (LLI) plays a crucial role in transforming strategic vision into actionable marketing initiatives. This position supports the leadership team by managing day-to-day marketing operations, ensuring alignment with organizational goals, and driving brand growth through effective campaign management and content creation. The ideal candidate is a proactive self-starter who excels in workflow management and communication, fostering collaboration across teams while maintaining a focus on measurable outcomes and the organization's core values.

Responsibilities

• Develop and execute comprehensive marketing campaigns that align with organizational strategy, driving audience engagement and brand growth.
• Oversee the creation and maintenance of content across all channels, ensuring consistency with LLI's brand voice and values to effectively engage diverse audiences.
• Manage timelines and track the progress of all projects, ensuring alignment with goals and timely delivery without the need for direct oversight from leadership.
• Continuously evaluate and improve workflows to enhance efficiency, scalability, and impact, ensuring smooth and effective marketing operations.
• Strategically engage target audiences across digital and offline platforms, building brand awareness and fostering meaningful connections.
• Accept additional responsibilities as necessary.

Requirements

• Skilled in translating strategy into actionable, results-driven marketing plans.
• Creative, with a strategic focus on developing brand-aligned content that engages audiences.
• Skilled communicator and collaborator, fostering cross-team alignment.
• Proactive, process-oriented self-starter with workflow management experience.
• Experienced in audience engagement across digital and offline channels.
• Data-driven, focused on measurable outcomes and optimization.
• Committed to growth, with a continuous personal and professional development mindset.
• Strong alignment with LLI's values.

Benefits

• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance