Marketing Coordinator

$46,800 - $66,560/Yr

The One Agency. - Detroit, MI

posted 4 months ago

Full-time
Detroit, MI
Food Services and Drinking Places

About the position

At The One Agency, we are looking for a creative and organized Marketing Coordinator to join our team in Detroit. This role is pivotal in supporting the development and implementation of marketing strategies and campaigns aimed at promoting The One Agency's brand and services. The Marketing Coordinator will work closely with various teams to ensure that marketing initiatives align with our business goals and effectively reach our target audience. The ideal candidate will possess a blend of creativity and organizational skills, enabling them to contribute to various marketing projects and campaigns. In this position, you will assist in the development and execution of marketing campaigns designed to drive brand awareness, lead generation, and customer engagement. You will coordinate the production of marketing materials, including brochures, flyers, presentations, digital content, and advertising collateral. Additionally, you will manage The One Agency's social media presence, which includes content creation, scheduling posts, and monitoring engagement and performance metrics. Your role will also involve supporting the planning and execution of marketing events and sponsorships, such as trade shows, seminars, and community events. Conducting market research and analysis will be a key part of your responsibilities, as you will need to identify trends, opportunities, and competitive insights to inform our marketing strategies and tactics. You will also assist with email marketing campaigns, which will include list management, content creation, and performance tracking. This position offers a unique opportunity to grow within a dynamic team and contribute to the overall success of The One Agency.

Responsibilities

  • Assist in the development and execution of marketing campaigns to drive brand awareness, lead generation, and customer engagement.
  • Coordinate the production of marketing materials, including brochures, flyers, presentations, digital content, and advertising collateral.
  • Assist in managing The One Agency's social media presence, including content creation, scheduling posts, and monitoring engagement and performance metrics.
  • Support the planning and execution of marketing events and sponsorships, including trade shows, seminars, and community events.
  • Conduct market research and analysis to identify trends, opportunities, and competitive insights to inform marketing strategies and tactics.
  • Assist with email marketing campaigns, including list management, content creation, and performance tracking.

Requirements

  • Bachelor's degree in marketing, communications, or related field.
  • Strong written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Detail-oriented with excellent organizational skills.
  • Experience with graphic design software (e.g., Adobe Creative Suite) is a plus.
  • Ability to multitask and prioritize tasks in a fast-paced environment.

Benefits

  • Competitive salary
  • Health, dental, and vision insurance
  • Retirement savings plan
  • Paid time off and holidays
  • Opportunities for professional development and advancement
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