Marketing Coordinator

$47,500 - $47,500/Yr

Exit Planning Institute - Westlake, OH

Full-time - Entry Level

Remote - Westlake, OH

Professional, Scientific, and Technical Services

About the position

The Marketing Coordinator at the Exit Planning Institute (EPI) plays a crucial role in executing targeted marketing campaigns to promote chapter events and initiatives. This position is integral to enhancing community engagement and visibility for EPI's chapters across the nation. The coordinator will manage digital marketing efforts, including website updates, email campaigns, social media content, and paid advertising strategies, ensuring alignment with EPI's brand vision and marketing goals.

Responsibilities

• Manage regular updates to the EPI website, including creating lead capture landing pages and event-specific pages.
• Program and execute targeted email campaigns for EPI's Chapter Network and EPI Global's Chapter within the CRM system.
• Maintain and update LinkedIn pages for each chapter, posting relevant content to grow chapter presence and engagement.
• Engage with LinkedIn followers to foster interaction and ensure chapter pages remain active.
• Proofread and test all marketing assets for consistency and quality across all channels.
• Assist in the development and execution of chapter-specific marketing initiatives.
• Monitor active marketing programs, tracking their effectiveness and developing strategies for ongoing improvements.

Requirements

• Bachelor's Degree in Communications, Marketing, Advertising, or a related field.
• 2+ years' marketing, advertising, or database management experience preferred.
• HubSpot Experience preferred.
• Strong planning and coordination skills, capable of managing multiple tasks and projects simultaneously.
• Excellent problem-solving skills.
• Exceptional verbal and written communication skills.
• Proven ability to build and maintain strong relationships with diverse stakeholders.
• Outstanding organizational and time management skills.

Nice-to-haves

• Experience in digital marketing and marketing automation.
• Familiarity with social media marketing strategies.

Benefits

• Health insurance
• Unlimited paid time off
• Dental insurance
• Paid time off
• Vision insurance