Marketing Coordinator

$60,000 - $77,000/Yr

Stumptown Coffee Roasters - Portland, OR

Full-time

Remote - Portland, OR

Food Manufacturing

About the position

The Marketing Coordinator at Stumptown Coffee Roasters plays a pivotal role in supporting the marketing team and collaborating with cross-channel partners to create and execute the annual strategic marketing plans. This position is integral to the success of the Stumptown brand, as it involves managing various marketing projects that support the cafes, wholesale operations, and the eCommerce direct-to-consumer (DTC) business. The ideal candidate will work closely with creative, eCommerce, retail cafes, and wholesale teams to bring the marketing plans to life, ensuring that all initiatives align with the brand's objectives and resonate with consumers. In this role, the Marketing Coordinator will be responsible for clearly communicating project objectives, timelines, and deliverables to both internal and external partners. They will direct the team in prioritizing projects to ensure that deadlines are met and will write project briefs that define campaign objectives and deliverables. A significant aspect of the role includes leading the email newsletter calendar, collaborating with cross-functional and external copywriting partners to ensure brand alignment, and tracking newsletter analytics to recommend improvements. The Marketing Coordinator will also engage in ongoing monitoring and reporting of competitors and key category trends, manage a database of Stumptown partners, and maintain an inventory of sales support materials. They will coordinate the creation of new materials as needed and manage external print vendors to ensure quality and timely delivery. Additionally, the role involves supporting the maintenance and development of internal tools, looking for opportunities to improve existing processes, and performing other duties as specified to ensure the success of the team and the organization.

Responsibilities

• Manage all marketing projects to support the Stumptown brand, cafes, wholesale, and eCommerce DTC business.
• Clearly communicate objectives, timelines, and deliverables to internal and external partners.
• Direct the team in prioritizing projects, ensuring timelines are met.
• Write project briefs, clearly defining campaign objectives, timelines, and deliverables.
• Lead and execute the email newsletter calendar.
• Work with cross-functional and external copywriting partners to ensure alignment on brand and marketing objectives.
• Write and edit consumer-facing brand copy.
• Track newsletter analytics and make recommendations to improve email performance metrics.
• Play an active role in annual marketing planning and execution with the marketing team.
• Ongoing monitoring and regular reporting of competitors and key category trends.
• Manage and keep current a database of Stumptown partners and collaborators.
• Manage and maintain an inventory of sales support materials, ensuring all resources are current and accurate.
• Coordinate the creation of new materials as needed.
• Track key initiatives and recap learnings, sharing insights with channel leads.
• Manage external print vendors, ensuring quality and on-time delivery.
• Set up new marketing vendors and submit POs and invoices as needed.
• Manage and coordinate any comp product requests for giveaways, partnerships, etc.
• Coordinate ad hoc projects and requests.
• Support the maintenance and development of internal tools, including project management suite and digital asset management.
• Look for opportunities to improve on existing tools and processes.
• Perform other duties as specified to ensure the success of the team and the organization.

Requirements

• Bachelor's degree in marketing, advertising, or communications.
• 2-3 years' experience as a project manager or marketing coordinator.
• Excellent communication and presentation skills.
• Experience writing brand copy.
• Strong organizational skills and demonstrated ability to manage multiple projects and competing timelines.
• Must be proactive and detail-oriented.
• Have a positive, can-do attitude and enjoy bringing teams together to deliver amazing work.
• A collaborator who thrives in a fast-paced, ever-changing environment.
• A passion for specialty coffee and what we do every day at Stumptown!
• Experience in MS Windows/Office and project management systems (e.g., Monday, Asana), content management systems (CMS), and customer relationship management (CRM) tools.