Marketing Coordinator

The Flower Shop - Phoenix, AZ

Full-time - Entry Level

Phoenix, AZ

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Brand Marketing Coordinator at The Flower Shop is responsible for executing marketing strategies to promote products and enhance brand visibility. This role requires creativity, strategic thinking, and strong organizational skills to coordinate various marketing initiatives across multiple channels.

Responsibilities

• Develop engaging content for social media, email campaigns, websites, and other marketing channels.
• Manage the visual merchandising of Shorties, Hi Variety, and DGT for both retail and wholesale locations.
• Manage and grow Shorties, Hi Variety, and DGT presence on social media platforms and monitor community engagement online.
• Coordinate events with Brand Manager and Director of Marketing, including setup and working events with brand ambassadors as necessary.
• Provide support to Marketing Leadership in establishing and evaluating a marketing strategy by organizing and planning promotional plans.
• Communicate campaign deliverables, objectives, and timelines to the President and Brand Manager in advance.
• Meet weekly with Marketing Leadership to discuss brand plans, including calendar, events, social media campaigns, product designs, and community outreach.
• Create, proofread, and edit copy for various marketing channels, ensuring a consistent voice.
• Monitor and replenish inventory of promotional materials, swag, and product samples as needed.
• Manage relationships with external vendors to ensure high quality and timely execution of marketing programs.
• Cultivate relationships with influencers, brand ambassadors, and community partners to amplify the brand message.

Requirements

• Email marketing experience
• Mid-level digital marketing skills
• Strong organizational skills
• Excellent communication skills
• Ability to work effectively in a fast-paced environment

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Life insurance
• Paid time off
• Parental leave
• Employee discount
• Professional development assistance