Alpine Innovations - Lehi, UT
posted 2 months ago
Alpine Innovations is seeking a driven and experienced Marketing Coordinator to be responsible for our social media presence for our Ultra-light Outdoor/Hunting gear company and Brain Energy Supplement company. This role involves executing strategies, creating content, and analyzing performance to enhance our brand visibility and engagement. The Marketing Coordinator will manage the brands' social media identity and communities, including Ambassador and Affiliate programs, ensuring brand consistency across all platforms. In this position, you will prepare regular reports summarizing key performance indicators and campaign results for presentation to the team and management. You will identify and cultivate partnerships with relevant influencers, bloggers, and brands to expand our reach and engage new audiences. Additionally, you will assist in the planning, execution, and monitoring of integrated marketing campaigns across various channels, including email, social media, paid advertising, and content marketing. Your responsibilities will also include managing and maintaining the company's social media profiles, ensuring consistent and engaging content across platforms. You will monitor social media trends and user engagement to optimize content strategy and increase brand visibility. Furthermore, you will coordinate the creation and deployment of marketing materials such as graphics, videos, and copywriting, and contribute to the creation of engaging and informative blog posts, articles, and other content to enhance our website's SEO. Collecting and analyzing marketing campaign data to measure performance, identify trends, and provide actionable insights for continuous improvement will also be a key part of your role.