Marketing Copywriter

Five Below - Philadelphia, PA

Full-time - Mid Level

Philadelphia, PA

10,001+ employees

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Marketing Copywriter at Five Below is responsible for creating engaging and persuasive copy that aligns with the brand's voice and tone. This role involves collaborating with the Creative Team to ensure consistent messaging across various platforms, conducting research on industry trends, and managing multiple projects to meet deadlines. The position is integral to enhancing the customer experience through effective marketing communications.

Responsibilities

• Develop and execute effective copy that aligns with the brand's tone and voice.
• Create compelling and persuasive copy for marketing campaigns, product descriptions, and promotional materials.
• Collaborate with the Creative Team to ensure consistent brand messaging across all platforms.
• Conduct thorough research on industry trends and target audience preferences to inform copy development.
• Edit and proofread all written content to ensure accuracy and cohesiveness.
• Manage and prioritize multiple projects to meet deadlines.
• Stay up-to-date with emerging trends and innovative copywriting techniques in the retail industry.
• Serve as backup to Copy Manager.

Requirements

• Bachelor's degree in English, journalism, communications, advertising or comparable degree with writing focus.
• Minimum 3-5 years' experience as a creative writer.
• Superior ability to translate marketing objectives and established brand voice into consistent, effective customer-facing copy.
• Current body of work displaying creative writing skills.
• Be in touch with the tween/teen customer to capture the right attitude.
• Fun sense of humor and a passion for pop culture.
• Experience with marketing strategies and consumer behavior.
• Ability to work well in a team environment and handle constructive feedback.
• Detail oriented, deadline driven personality that can thrive in a fast paced environment.
• Excellent time management and organizational skills.
• Proficiency in MS Office Suite.

Nice-to-haves

• Ecommerce and/or retail experience
• Adobe Creative Suite skills