Marketing Copywriter

$60,000 - $70,000/Yr

Faster Way To Fat Loss - Clearwater, FL

Full-time - Mid Level

Clearwater, FL

Personal and Laundry Services

About the position

The Marketing Copywriter position at Faster Way to Fat Loss is a full-time role focused on creating compelling marketing materials to drive sales and engage customers. The ideal candidate will thrive in a fast-paced environment, collaborating with the marketing team to craft persuasive copy for various channels, including websites, email campaigns, and social media. This role is essential for the company's growth as it aims to inspire and empower individuals to lead healthier lives through effective communication and innovative marketing strategies.

Responsibilities

• Create marketing copy that reflects the FASTer Way brand voice to promote products/services.
• Stay up to date on new research and brand direction.
• Collaborate with marketing and design teams to illustrate projects and objectives.
• Interpret briefs with Project Coordinator to understand project requirements.
• Collaborate with designers, PR, and other professionals on marketing projects such as email campaigns and landing pages.
• Develop keyword strategy and use SEO guidelines to increase web traffic.
• Prepare well-structured drafts and edit copy before publication.
• Submit work to editors for input and approval.
• Identify clients' needs and gaps in content and recommend new topics.
• Ensure consistency of brand style, fonts, images, and tone.
• Develop sales copy for website, email marketing, and social media marketing.

Requirements

• Bachelor's degree in Marketing, English, Journalism, or a related field (waived depending on years of experience).
• Demonstrated work experience as a Content Writer, Copywriter, or similar role.
• Solid knowledge and application of online content strategy.
• Proven ability to publish articles and social copy via a portfolio.
• Demonstrated experience conducting research using multiple sources.
• Proven familiarity with web publications.
• Excellent verbal and written communication skills.
• Demonstrated collaborative, organizational, and operational skills with a proven ability to handle multiple tasks and projects.

Nice-to-haves

• Experience with Content Management Systems.
• Goal and deadline-oriented mindset.

Benefits

• Competitive compensation
• Supportive team environment
• Opportunity for professional growth