Marketing & Digital Media Content Specialist

Avance Houston - Houston, TX

Full-time - Entry Level

Houston, TX

Social Assistance

About the position

The Marketing and Digital Media Content Specialist at AVANCE-Houston is responsible for enhancing the organization's communication objectives through the production of high-quality digital content. This role involves managing social media platforms, creating compelling marketing materials, and coordinating logistics for events, all aimed at showcasing the agency's successes and engaging the community.

Responsibilities

• Develop, implement, and manage AVANCE-Houston email marketing.
• Create compelling social media strategies for AVANCE-Houston's online presence on networking sites.
• Film and/or photograph events, programs, students, and activities for use across various print and digital platforms.
• Edit, retouch, crop, and/or color-correct images/videos.
• Create and publish marketing material aligned with marketing plans.
• Demonstrate excellent writing, editing, and grammar skills with attention to detail.
• Understand sponsorship marketing communications principles and standards well.
• Assist with graphic design projects for all departments.
• Exhibit strong planning, time management, prioritization, problem-solving, decision-making, and communication skills.
• Manage day-to-day social media activities and create a wide variety of rich content, community outreach efforts, promotions, etc.
• Develop, implement, analyze, review, and report on the effectiveness of social media and email campaigns to maximize results.
• Demonstrate proficiency in website content management systems (WordPress) and basic HTML/CSS skills.
• Work a flexible schedule to meet the department's needs.
• Perform other duties as assigned.

Requirements

• Bachelor's degree in communication, Public Relations, Marketing, or a related field.
• Minimum three to five years of experience in communications, public relations, or related fields.
• Minimum three to five years of experience working in a non-profit social service or educational organization preferred.
• Basic photography and video production and editing skills.
• Familiarity with Adobe Suite of products - Photoshop, After Effects, Premiere, and Illustrator.
• Thorough understanding of social media strategy and trends.
• Ability to work in a fast-paced environment and multi-task effectively.
• Strong organizational skills.
• Positive attitude and ability to work well with others.
• Highly motivated, flexible, and outgoing personality.

Nice-to-haves

• Knowledge in Adobe Suite is a plus.
• Experience working with consultants.
• Capacity to take the initiative, think creatively, and prioritize responsibilities.