Marketing Director

Miami Beach Jewish Community Center - Miami Beach, FL

Full-time - Mid Level

Miami Beach, FL

Social Assistance

About the position

The Marketing Director at the Miami Beach Jewish Community Center (MBJCC) is responsible for overseeing all marketing, advertising, and public relations efforts. This role requires a blend of creativity and structure, with a focus on developing and implementing long-term marketing strategies to enhance brand awareness and promote the agency's programs and services. The ideal candidate will work collaboratively with various departments, manage multiple projects, and ensure high-quality, on-brand communications across all platforms.

Responsibilities

• Create and implement marketing and communications long-term strategies to increase brand awareness.
• Serve as the primary resource for marketing and promotional activities across the organization.
• Meet with department heads to determine marketing needs and develop strategies within budget constraints.
• Design and develop an e-marketing strategy and oversee production of e-newsletters.
• Develop and design collateral materials including brochures, newsletters, and flyers.
• Manage the development and maintenance of writing and editorial standards for all publications.
• Oversee digital marketing efforts, including social media and email campaigns.
• Cultivate media contacts and identify opportunities for media promotion.
• Oversee community outreach and marketing communications.

Requirements

• Bachelor's degree in a related field.
• 3-5 years of experience in marketing, graphic design, and/or communications.
• Proven graphic design and social media skills.
• Excellent verbal, written, and interpersonal skills.
• Ability to manage multiple projects on tight deadlines.
• Knowledge of publication budget planning and monitoring.
• Experience in digital marketing, particularly within the industry.
• Skill set and knowledge of WordPress.
• Knowledge of website and marketing analytics tools.

Nice-to-haves

• Experience managing SEO/SEM, marketing database, email, and digital marketing campaigns.
• Knowledge of HTML, CSS, and JavaScript development.
• Proficiency with content management systems and design software like Adobe Photoshop, InDesign, and Illustrator.
• Experience with Adobe Premiere and After Effects.
• Experience working with digital display solutions.