Marketing Director

Progress Partners IB Inc - Boston, MA

Part-time - Mid Level

Boston, MA

About the position

The Marketing Director at Progress Partners is a part-time role focused on driving impactful marketing strategies that align with the firm's objectives. This position involves maintaining brand visibility, executing events, and overseeing marketing staff to ensure effective communication and engagement with target audiences.

Responsibilities

• Develop and execute strategies to maintain and enhance the firm's brand identity.
• Plan and execute company events and conferences, coordinating with vendors and sponsors.
• Drive engagement, lead generation, campaign setup, and segmentation.
• Oversee marketing staff and manage their performance.
• Stay current with industry trends and public perception of the firm.

Requirements

• Bachelor's Degree in Marketing or equivalent related experience.
• 5+ years of marketing experience, preferably in financial services.
• Excellent communication and collaboration skills with a results-driven mindset.
• Experience with marketing automation platforms (e.g., Pardot) and CRM systems (e.g., Salesforce) preferred.
• Strong critical thinking, communication, and presentation skills.
• Flexibility and ability to adapt to changes quickly.