Marketing Director

$160,000 - $200,000/Yr

Docmagic - Torrance, CA

Full-time - Senior

Torrance, CA

Administrative and Support Services

About the position

The Marketing Director at DocMagic will lead the marketing team in developing and executing strategic marketing initiatives aimed at driving lead generation, brand awareness, and revenue growth. This role involves overseeing functional team experts and crafting compelling marketing campaigns across digital and traditional channels. The position requires collaboration with cross-functional teams to enhance product positioning and messaging, making it essential for the candidate to possess a creative mindset and a proven track record in successful marketing campaigns, particularly within the technology sector.

Responsibilities

• Lead the development of marketing plans in collaboration with clients, management, and the marketing team.
• Create marketing collateral, including case studies, one-pagers, client testimonials, FAQs, and social messaging.
• Oversee lead-generating marketing efforts.
• Leverage digital marketing innovatively to grow new business and engage existing clients, optimizing campaigns regularly.
• Ideate, market, and run webinars.
• Work with the PR agency to identify topics and edit press releases.
• Manage company conference and tradeshow efforts, including booth design and deliverables preparation.
• Collaborate with Sales Executives on pricing proposals and marketing collateral.
• Become an expert on market trends, customer pain points, and competition to support strategy.
• Collaborate with cross-functional colleagues, including the CEO and product management leaders.
• Attract, engage, and retain a diverse marketing team.
• Identify and oversee third-party agencies and vendors as needed.
• Monitor key performance metrics and tracking tools for actionable insights.

Requirements

• Bachelor's degree in art, graphic design, marketing, communications, journalism, or relevant fields.
• 10+ years of marketing and communications experience.
• Experience cultivating a multi-functional marketing team of 3.
• Experience working with management and leadership.
• Excellent interpersonal and communication skills.
• Experience and/or passion for the mortgage industry is highly valued.
• Experience with growth marketing/ABM is a plus.

Nice-to-haves

• Experience in B2B marketing, ideally within fintech, mortgage, or lending industries.
• Proven results-oriented marketing experience with strong execution capability.
• Experience leveraging multiple marketing technologies for operationalizing marketing measurements.

Benefits

• Competitive salary range of $160,000.00-$200,000.00.
• Collaborative work environment with great coworkers.
• Recognition for excellence in architecture and interior design of the office.
• Opportunities for professional growth and development.