Marketing Graphic Design Specialist

Gold Star Mortgage Financial Group - Ann Arbor, MI

Full-time - Entry Level

Ann Arbor, MI

Credit Intermediation and Related Activities

About the position

The Marketing Graphic Design Specialist at Gold Star Mortgage Financial Group is responsible for creating visually engaging content for both digital and print platforms. This role focuses on developing marketing materials that adhere to brand standards and compliance regulations while effectively communicating the company's message. The specialist collaborates with the marketing team and other departments to produce impactful designs that enhance marketing efforts and reinforce brand identity.

Responsibilities

• Design a variety of digital and print assets, including social media posts, email templates, flyers, brochures, banners, presentations, and event materials.
• Develop creative concepts and produce designs that align with marketing strategies and company goals.
• Create visually appealing content that effectively conveys the intended message to the target audience.
• Ensure all designs comply with company branding guidelines, maintaining a cohesive visual identity across all platforms.
• Stay informed about industry compliance requirements and ensure all marketing materials adhere to relevant regulations.
• Review all marketing materials for accuracy, consistency, and quality before production and distribution.
• Partner with team members, including social media coordinators, marketing managers, and other departments, to support their design needs.
• Manage multiple projects from conception to completion, ensuring timely delivery while maintaining high-quality standards.
• Communicate effectively with team members and stakeholders to understand project requirements, providing regular updates on progress.
• Actively manage requests through the marketing request queue, prioritizing tasks based on deadlines and importance.
• Support loan officers and staff with marketing, branding, lead generation, and event marketing efforts by fulfilling design requests submitted through the marketing system.
• Contribute to company-wide marketing initiatives by providing design support and assisting with compliance reviews.
• Participate in brainstorming sessions and offer creative input to improve marketing strategies and campaigns.
• Perform additional duties as assigned by the Director of Marketing and senior management.

Requirements

• Bachelor's degree in Graphic Design, Marketing, Visual Arts, or a related field, or equivalent professional experience.
• 2-3 years of professional experience in graphic design, with a focus on digital media and social media content creation.
• Proficient in design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.
• Strong grasp of typography, color theory, layout design, and visual storytelling.
• Familiarity with social media platforms and current digital marketing trends.
• Basic knowledge of video editing software is a plus.
• Strong attention to detail with excellent visual design skills.
• Effective communication and collaboration abilities, with a focus on teamwork.
• Ability to handle multiple projects, manage time efficiently, and meet tight deadlines in a fast-paced environment.
• Creative thinker with a passion for bringing innovative design ideas to life.

Nice-to-haves

• Basic knowledge of video editing software is a plus.