MARKETING MANAGER - BOSTON, MA

$85,000 - $95,000/Yr

Compass Group - Boston, MA

posted about 1 month ago

Full-time - Mid Level
Boston, MA
Merchant Wholesalers, Nondurable Goods

About the position

The Marketing Manager for Restaurant Associates in Boston, MA, is responsible for supporting high-end collegiate accounts by implementing corporate marketing initiatives and ensuring marketing standards are met. This role involves developing promotional materials, coordinating local projects, and driving innovation based on consumer insights and trends. The Marketing Manager collaborates closely with the operations team to achieve revenue and customer satisfaction goals while managing marketing programs for various dining operations.

Responsibilities

  • Develop deep knowledge of the regional marketplace and educate unit operators in the region
  • Develop innovation that keeps the region current with marketing practices and local competition
  • Increase participation, check average, and drive top line sales in café, catering & coffee bar operations through marketing programs
  • Develop monthly marketing calendar for all dining operations and share with clients
  • Lead monthly marketing meetings with colleagues
  • Ensure effective tracking of new initiatives and share results with colleagues and R/A Corporate Marketing
  • Perform additional marketing projects related to business development and account openings
  • Provide hands-on support for culinary, marketing, retail, and wellness programs from corporate
  • Develop annual Business Plan marketing objectives
  • Conduct café audits to assure quality and compliance
  • Assist in preparing quarterly business review presentation
  • Work with client's marketing and communication teams to promote dining operations
  • Maintain and update dining website and social media platforms
  • Work within provided budgets and guidelines
  • Participate in marketing manager meetings with RA Corporate marketing department
  • Support RA Corporate marketing department with new account openings, including potential weekend work and travel.

Requirements

  • Bachelor's Degree required
  • Merchandising and/or Marketing experience preferred
  • Demonstrated skill in handling multiple tasks
  • Effective written and oral communication skills
  • Proficiency in Microsoft Office including Excel and PowerPoint
  • Knowledge in major Social Media sites and tools
  • InDesign software experience a plus

Benefits

  • Medical
  • Dental
  • Vision
  • Life Insurance/AD
  • Disability Insurance
  • Retirement Plan
  • Paid Time Off
  • Holiday Time Off (varies by site/state)
  • Associate Shopping Program
  • Health and Wellness Programs
  • Discount Marketplace
  • Identity Theft Protection
  • Pet Insurance
  • Commuter Benefits
  • Employee Assistance Program
  • Flexible Spending Accounts (FSAs)
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