Marketing Manager, Data Science

$100,000 - $115,000/Yr

Unclassified - New York, NY

Full-time - Mid Level

New York, NY

About the position

The Marketing Manager, Data Science at Zenith is responsible for designing and implementing statistical models and machine learning solutions that align marketing efforts with real-world business goals. This role involves collaborating with planning and analytics teams to analyze past performance, predict future outcomes, and optimize marketing strategies. The successful candidate will manage a team, mentor members, and communicate analytical results effectively to various stakeholders.

Responsibilities

• Design, estimate, tune, score and maintain advanced statistical and mathematical models.
• Produce accurate statistical analysis and ensure high quality of the data analysis produced.
• Interpret, document and present/communicate analytical results to multiple business disciplines, providing conclusions and recommendations.
• Define data requirements based on analytical objectives and extract, clean, and transform data for analysis, modeling, segmentation, and reporting.

Requirements

• 3+ years of work experience in quantitative analysis with proven results in leveraging customer/transaction data to address business objectives.
• 2+ years in a managerial role.
• Bachelor's degree in a STEM or related field, or equivalent work experience.
• Strong knowledge of Relational Databases and SQL programming.
• Highly proficient in at least one popular programming language used for Machine Learning, such as Python or R.
• Solid understanding of mathematical modeling, probability and statistics, and the design and simulation of stochastic systems.
• Familiarity with important statistical learning algorithms such as ARIMA, Linear Regression, Logistic Regression, Clustering, and Decision Trees.
• Familiarity with advanced marketing analytics solutions such as Customer Segmentation and Marketing Mix Modeling.
• Familiarity with various advertising media channels and marketing measurement technologies.
• Strong communication skills, both written and verbal.

Benefits

• Medical coverage
• Dental insurance
• Vision insurance
• Disability insurance
• 401k
• Paid time off