Marketing Manager, Digital Catalogs - Performance Coatings Group

$85,840 - $109,525/Yr

Sherwin-Williams - Cleveland, OH

Full-time - Mid Level

Cleveland, OH

Chemical Manufacturing

About the position

The Marketing Manager, Digital Catalogs is responsible for leading a team that builds and maintains customer catalogs to drive sales for the Performance Coatings Group (PCG) at Sherwin-Williams. This role focuses on enhancing the digital experience for customers by managing product catalog data and streamlining e-procurement processes. The position requires collaboration across various teams to ensure accurate and consistent product information, ultimately supporting the company's digital goals and improving customer engagement.

Responsibilities

• Lead the digital catalog team's efforts for the Performance Coatings Group and manage daily workload.
• Focus on strategic development of the digital catalog team and prioritize channel partner needs.
• Maintain customer catalog data in the Sherwin-Williams data management platform.
• Coordinate product data and content optimization across digital customer experiences.
• Act as a liaison among key product information contributors and support teams.
• Organize meetings and coordinate system upgrades with relevant teams.
• Set goals and objectives for digital catalog team direct reports.
• Review catalog pricing for accuracy and assist with creation of customer digital product catalogs.
• Work with third-party procurement system providers to understand data loading requirements.
• Identify needed enhancements within Stibo STEP, HCL Commerce, and Adobe Experience Manager.
• Maintain and update catalog data to ensure timely price increases and product changes.
• Develop and enhance internal tools for SMEs and sales representatives.
• Collaborate with Digital Merchandising team to ensure effective product merchandising.
• Communicate merchandising rules and requirements to product specialist team.
• Collaborate with Content Vendor Portal team to drive product content online.
• Establish approval dates for catalog uploads with third-party providers.
• Develop and maintain process documentation for quality standards.

Requirements

• Bachelor's Degree in Marketing, MIS, or e-Business related fields.
• Minimum 4 years of experience in digital catalog development, e-Commerce, or marketing.
• Experience with B2B procurement systems and software such as Oracle, SAP Ariba, or Coupa.
• Working knowledge of database technologies and data management best practices.
• Detail-oriented with the ability to handle multiple projects and prioritize tasks effectively.
• Excellent verbal and written communication skills.

Nice-to-haves

• Stores sales knowledge and experience with point-of-sale (POS/AOM) systems.
• Experience with National/Strategic Accounts Sales Organization.
• Knowledge of Performance Coatings divisions and products in a sales or marketing function.
• Familiarity with Stibo/STEP and Agile development methodology.

Benefits

• Health insurance
• 401k retirement plan
• Paid holidays
• Flexible scheduling
• Professional development opportunities