Marketing Manager, External Communications & Public Relations

$70,000 - $90,000/Yr

Year Up - New York, NY

Full-time - Mid Level

New York, NY

Social Assistance

About the position

The Marketing Manager of External Communications & Public Relations at Year Up United will oversee the execution of the organization's external communications strategy, aligning it with the organization's impact goals. This role involves project management for multi-stakeholder projects, collaboration with internal teams and external partners, and ensuring brand alignment across various initiatives. The ideal candidate will possess strong relationship-building skills, a passion for social justice, and the ability to deliver high-impact solutions in a fast-paced environment.

Responsibilities

• Work closely with the Associate Director to align organizational impact goals with PR functions.
• Develop executive briefings in collaboration with internal teams and agencies.
• Understand the business to align PR strategies and build innovative campaigns.
• Measure the impact of PR initiatives and identify growth opportunities.
• Manage the administration of the PR function, including processing invoices and organizing files.
• Create processes to support effective execution of tasks and projects.
• Share outcomes across the marketing team for broader awareness, including on social media.
• Manage relationships with key stakeholders and ensure project success from planning to delivery.
• Create and present strong project plans and briefs for team alignment.
• Partner with internal teams and external partners to drive awareness campaigns.
• Manage projects from ideation to execution, including events and PR strategies.
• Supervise and manage PR and communications agencies for business continuity.
• Lead effective meetings and provide strong follow-up.
• Coordinate across internal teams to ensure strong execution.
• Onboard and integrate new team members.
• Engage with Year Up United students as a mentor and advocate.

Requirements

• 5 years of public relations work experience required; branding experience preferred.
• Experience managing social media for a business or executive, including LinkedIn.
• Experience creating, executing, and measuring public relations campaigns; strong media relationships preferred.
• Track record of successful management of client relationships and people.
• Excellent communication (verbal and written), copywriting, and critical thinking skills.
• Excellent project management, time management, and organizational skills in a fast-paced environment.
• Creative storyteller with a passion for awareness-building among a corporate audience.
• Preferred proficiency in public relations tools, including press releases and press tracking tools.

Nice-to-haves

• Experience with Salesforce, Drupal, Google Analytics, or similar systems.
• A passion for working with young adults and a strong commitment to the mission of Year Up United.
• Understanding of the Opportunity Divide and its drivers.

Benefits

• Comprehensive healthcare options and dental coverage.
• 401(k) match for eligible participants.
• Earn three weeks paid vacation in the first year of employment; four weeks after the initial year.
• Funds available for professional development ($2,500 per year).