Marketing Manager, Government Solutions

Iceye - New York, NY

Full-time - Mid Level

New York, NY

501-1,000 employees

About the position

The Marketing Manager for Government Solutions at ICEYE is responsible for leading and implementing marketing strategies that align with commercial objectives, specifically targeting government audiences. This role involves creating engaging content, orchestrating marketing campaigns, and analyzing metrics to enhance outreach strategies. The position requires collaboration with sales and marketing teams to drive awareness and demand generation for ICEYE's government solutions, leveraging technical insights to craft compelling narratives.

Responsibilities

• Leading the planning, development, and implementation of the marketing strategy for ICEYE Government Solutions in alignment with commercial objectives.
• Working with partner organizations to create and deliver growth-oriented partner marketing strategies.
• Copywriting and managing the creation and production of online and offline marketing content against set deadlines.
• Creating and editing content pieces as part of integrated growth marketing campaigns driving demand and engagement via social media, web, and email.
• Collecting data and insights from cross-functional teams, market research, customers, and business partners to create appealing storylines for target audiences.
• Delivering impactful messaging and content with clear calls to action (CTAs).
• Creating pitch decks, collateral, and other sales enablement materials, partnering with graphic designers as needed.
• Liaising with content creation and marketing professionals at ICEYE to ensure alignment and maximize impact across all channels.

Requirements

• 6-10 years of relevant marketing strategy & planning, copywriting, and content creation experience targeting government audiences.
• Experience in creating relevant and engaging content for crises.
• Native-level English skills with exceptional written and verbal communication skills.
• Strong conceptual skills and attention to detail.
• Experience with campaign management.
• Exceptional ability to collaborate and influence across teams with a strong track record of cross-functional marketing coordination.
• Excellent project management capabilities with effective documentation and communication of plans and timelines.
• Ability to work independently in a remote environment across global time zones.
• Thrives in a fast-paced growth environment.

Nice-to-haves

• Experience in Emergency Management and Disaster Response related to government audiences.
• Experience in marketing within the Defence or aerospace industries.
• Located in the US East Coast.

Benefits

• Base salary range of $110,000-130,000 USD per year contingent on experience.
• Independent role in a supportive and diverse work environment.
• Trinet Medical plan, basic life insurance, discounts on dental and vision plans, 401K program, unlimited PTO.
• Opportunities for self-development, research, training, conferences, or certification schemes.
• Fully remote work environment.