Truenorth Executive Search - Fort Worth, TX
posted 4 months ago
About the position
The Marketing Manager position at Truenorth Executive Search, Inc. is a pivotal role within a manufacturer of innovative commercial equipment utilized in the retail and foodservice sectors. This company is recognized for its industry-leading product offerings and a strong focus on customer satisfaction. Operating in a highly fragmented market, the business is backed by a leading private equity sponsor, which aims to significantly grow the company through both acquisitions and a robust organic growth strategy. This strategy will introduce the business to new end markets and geographies, making the role of Marketing Manager crucial in navigating these changes and opportunities. In this role, the Marketing Manager will be responsible for leading all day-to-day marketing functions in direct partnership with the sales organization. The ideal candidate will be a high-energy, hands-on leader who is eager to introduce new thoughts, ideas, and technology to the business. Key responsibilities will include overseeing key partner relationships, driving eCommerce initiatives, and having full oversight of all social media channels. This includes the creation and development of a comprehensive social media strategy that aligns with the company's growth objectives. This position presents a challenging and rewarding growth opportunity for a self-starter who is looking to join an already successful enterprise. The Marketing Manager will support the executive team in their efforts to elevate the business to the next level. A competitive base salary and bonus incentive are offered, along with the flexibility of remote work, making this an attractive opportunity for the right candidate.
Responsibilities
- Lead all day-to-day marketing functions in partnership with the sales organization.
- Oversee key partner relationships to enhance business growth.
- Drive eCommerce relationships and initiatives.
- Manage all social media channels and develop a comprehensive social media strategy.
- Introduce new thoughts, ideas, and technology to the marketing function.
- Support the executive team in strategic growth initiatives.
Requirements
- Proven experience in a marketing management role, preferably in B2B manufacturing or related sectors.
- Strong understanding of eCommerce and social media marketing strategies.
- Excellent leadership and communication skills to collaborate effectively with sales and executive teams.
- Ability to think creatively and introduce innovative marketing solutions.
- Experience in managing partner relationships and driving business growth.
Nice-to-haves
- Experience in the retail or foodservice sectors.
- Familiarity with private equity-backed companies and their growth strategies.
- Knowledge of digital marketing tools and analytics.
Benefits
- Competitive base salary
- Bonus incentive
- Remote work opportunity
