Truenorth Executive Search - Austin, TX
posted 4 months ago
About the position
The Marketing Manager position at Truenorth Executive Search, Inc. is a pivotal role within a dynamic and innovative custom B2B manufacturing company. This organization specializes in manufacturing commercial equipment for the retail and foodservice sectors, where it has established a reputation for industry-leading products and a strong focus on customer satisfaction. The company operates in a highly fragmented market and is supported by a prominent private equity sponsor, which is committed to significant growth through both acquisitions and a robust organic growth strategy. This strategy aims to expand the company's reach into new end markets and geographical areas. In this role, the Marketing Manager will be responsible for leading all day-to-day marketing functions in close collaboration with the sales organization. The ideal candidate will be a high-energy, hands-on leader who is eager to introduce innovative thoughts, ideas, and technologies to the business. Key responsibilities will include overseeing essential partner relationships, driving eCommerce initiatives, and managing all social media channels. This includes the creation and development of a comprehensive social media strategy that aligns with the company's growth objectives. This position presents a challenging yet rewarding opportunity for a self-starter to join a successful enterprise and play a crucial role in supporting the executive team as they work to elevate the business to the next level. The company offers a competitive base salary along with a bonus incentive, and the flexibility of remote work is a significant advantage for potential candidates.
Responsibilities
- Lead all day-to-day marketing functions in partnership with the sales organization.
- Oversee key partner relationships to enhance business growth.
- Drive eCommerce relationships to expand market reach.
- Manage all social media channels and develop a comprehensive social media strategy.
- Introduce new thoughts, ideas, and technology to the marketing function.
- Support the executive team in achieving business growth objectives.
Requirements
- Proven experience in a marketing management role, preferably in B2B manufacturing or related sectors.
- Strong understanding of eCommerce and social media marketing strategies.
- Excellent leadership and team collaboration skills.
- Ability to think creatively and introduce innovative marketing solutions.
- Strong analytical skills to assess marketing performance and ROI.
Nice-to-haves
- Experience in the retail or foodservice sectors.
- Familiarity with digital marketing tools and platforms.
- Background in working with private equity-backed companies.
Benefits
- Competitive base salary
- Bonus incentive
- Remote work opportunity
