Innovation Works - Pittsburgh, PA
posted about 1 month ago
Optimus Technologies is seeking a dynamic and organized Marketing Manager to join our team in Pittsburgh, PA. This full-time, salaried position offers a competitive salary range of $70,000 to $80,000, along with benefits and a matching IRA. The Marketing Manager will play a crucial role in helping us achieve our ambitious growth goals by assisting fleets in reducing their carbon emissions and meeting their environmental sustainability objectives. In this role, the Marketing Manager will be responsible for crafting and executing the primary marketing campaign, which includes strategy development, budgeting, creative development, final execution, and back-end analysis. The successful candidate will work closely with the Sales team to coordinate efforts aimed at expanding business opportunities and cultivating long-term client relationships. Additionally, the Marketing Manager will manage and mentor other members of the marketing team, providing leadership and support to ensure campaign growth and success. The ideal candidate will have a strong understanding of the clean energy sector and will be passionate about alternative energy solutions. They will take ownership of the inception and implementation of a full marketing campaign, including the creation of benchmarks, KPIs, and individual marketing team goals. The Marketing Manager will also be responsible for identifying, creating, and managing digital content, expanding current platforms, and seeking out new opportunities for outreach. Performance reporting with insights and optimization recommendations will be a key aspect of this role, as well as supporting in-person marketing opportunities through attendance at relevant trade shows, conferences, and awards events.