G&P - Boston, MA
posted about 1 month ago
The Marketing Manager for Paid Social Acquisition at G-P is responsible for defining and owning the global paid media social strategy. This role involves overseeing the execution of campaigns, transitioning campaign management in-house, and ensuring high performance metrics are met. The position requires a data-driven approach to optimize efficiency and return on ad spend (ROAS) across various paid media channels, while also promoting a culture of development and learning within the team.