Aramark - Philadelphia, PA

posted about 1 month ago

Full-time - Mid Level
Remote - Philadelphia, PA
Food Services and Drinking Places

About the position

The Marketing Manager for Student Nutrition East is responsible for supporting marketing initiatives that enhance the dining experience for students. This role combines strategic planning, hands-on execution, and collaboration with various stakeholders to effectively promote the brand and drive engagement.

Responsibilities

  • Provide comprehensive training and ongoing support to operators for effective execution of marketing strategies.
  • Establish and maintain a feedback loop with operators to gather insights and refine marketing strategies.
  • Oversee the dining environment to ensure alignment with brand standards and enhance student engagement.
  • Assist with the implementation of brand strategies, including Capital Equipment Requests (CERs), Marketing Playbook, Promotions, and other onsite marketing efforts.
  • Manage merchandising strategies to effectively showcase products and enhance the dining experience.
  • Conduct field training sessions to equip staff for successful execution of marketing programs.
  • Develop guidelines for running sampling programs and executing breakfast cart initiatives to enhance customer experience.
  • Conduct quality audits to assess the effectiveness of marketing initiatives and ensure they meet brand standards.

Requirements

  • Proven experience in marketing management, preferably in the food service or retail industry.
  • Excellent communication and interpersonal skills.
  • Ability to analyze feedback and data to drive continuous improvement.
  • Experience in training and presentation development.
  • Bachelor's degree from an accredited college or university.

Benefits

  • Flexible work arrangements
  • Paid Time Off (PTO), Vacation, nine (9) paid holidays
  • Volunteer days, community partnerships, Employee Assistance Program
  • Choice of three medical plans, two carriers, and My Healthy Changes well-being program
  • Adoption Assistance & Paid Parental Leave
  • Tuition Funding Sources and Scholarship Programs
  • Retirement plan with match on annual contributions
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