Marketing Manager, US Petcare Marketing Communications

Zoetis - Parsippany-Troy Hills, NJ

Full-time - Mid Level

Parsippany-Troy Hills, NJ

Chemical Manufacturing

About the position

The US Petcare Marketing Communications (MarCom) Manager plays a key role in enabling the success of marketing efforts in a dynamic, diverse, and growing business unit. This position is responsible for leading the Content Review and Clearance (CRC) process of communication materials, ensuring consistent and timely messaging across various brands and therapeutic areas. The MarCom Manager will partner with multiple teams to ensure execution excellence and that all communications tactics are delivered on strategy, on time, and within budget.

Responsibilities

• Lead the Content Review and Clearance (CRC) process of communication materials.
• Ensure consistent and timely messaging across brands, therapeutic areas, programs, and customer segments.
• Manage the planning, development, and implementation of communications plans and programs.
• Provide strategic counsel to internal clients to ensure appropriate messaging and medium mix.
• Manage the day-to-day relationship with the communications agency team.
• Understand and own the content review and approval process.
• Partner with Marketing and agencies to develop and implement marketing communications campaigns.
• Develop appropriate metrics related to marketing communications programs to measure effectiveness.
• Ensure logistics and communications initiatives for trade shows and meetings are developed effectively.
• Facilitate cross-functional team discussions for developing and implementing communications strategies.

Requirements

• Bachelor's degree in Communications, Journalism, Business, or related field.
• 5+ years of relevant marketing communications, marketing, and/or operations experience.
• Pharmaceutical industry experience required.
• Experience working within a healthcare advertising agency as an Account Supervisor/Account Director is preferred.
• Excellent marketing communications skills and knowledge.
• Ability to juggle multiple responsibilities and work under tight deadlines.

Nice-to-haves

• Experience working with cross-functional teams in developing and executing segment and brand communications strategies.
• Demonstrated ability to provide innovative solutions to meet marketing objectives.

Benefits

• Flexible work location options (remote or corporate office)
• Equal opportunity employment
• Reasonable accommodations for individuals with disabilities