Marketing Manager

Elite Business Insurance - Tampa, FL

Full-time - Mid Level

Tampa, FL

Insurance Carriers and Related Activities

About the position

The Marketing Manager will oversee marketing policies and programs aimed at enhancing brand awareness and driving company growth. This role involves evaluating and implementing various marketing strategies across multiple platforms to determine their effectiveness and optimize the marketing budget accordingly.

Responsibilities

• Oversee marketing policies and programs to increase brand awareness.
• Implement and manage social media marketing strategies on platforms like Facebook, Instagram, LinkedIn, X, and TikTok.
• Develop and execute email marketing campaigns.
• Improve SEO rankings to enhance online visibility.
• Engage in networking through BNI (Business Network International).
• Plan and execute radio and TV marketing campaigns.
• Manage call center marketing initiatives.
• Analyze and determine the most effective marketing strategies.
• Coordinate marketing campaigns with sales activities.
• Review and optimize the marketing budget.
• Monitor and report on customer satisfaction.

Requirements

• Previous experience in marketing or related fields.
• Strong project management skills.
• Strong leadership qualities.
• Deadline and detail-oriented.