Marketing Manager

Emerging Blue Jobs - Apex, NC

Full-time - Mid Level

Apex, NC

About the position

The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to enhance brand visibility and drive business growth. This role requires a passionate marketer with omni-channel experience who can thrive in a fast-paced environment, ensuring consistency across various marketing channels and collaborating with internal teams to align on strategies and content creation.

Responsibilities

• Build and execute comprehensive marketing strategies and plans to enhance brand visibility and drive business growth
• Oversee the creation and management of the marketing and campaign calendars in alignment with business goals, product launches, and seasonal trends
• Work closely with the creative team to ensure branding consistency across all channels and marketing assets
• Collaborate with e-commerce and wholesale teams to ensure marketing initiatives are optimized for each channel and drive performance
• Lead the planning, coordination, and execution of photoshoots, ensuring assets are developed for relevant marketing channels
• Manage marketing initiatives across multiple channels, including digital, retail, wholesale, and social media, ensuring a cohesive brand experience
• Work alongside internal teams to align on marketing strategies, content creation, and asset development

Requirements

• Proven experience in omni-channel marketing, branding, and campaign management
• Strong experience in working with creative teams to develop marketing assets
• Familiarity with e-commerce, wholesale, and retail marketing
• Experience planning and executing photoshoots
• Excellent project management skills with the ability to manage multiple tasks simultaneously
• Bachelor's degree in marketing, communications, advertising, or a related field