Marketing Manager

$37,440 - $145,600/Yr

milasbeautydowney - Downey, CA

Part-time - Mid Level

Downey, CA

About the position

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand awareness. The ideal candidate will possess a strong background in digital marketing, content marketing, and advertising, with a proven ability to develop and implement effective marketing strategies. This role requires a creative thinker who can collaborate with cross-functional teams to achieve business objectives.

Responsibilities

• Develop and execute comprehensive marketing plans that align with company goals.
• Oversee content marketing strategies, including blog posts, social media updates, and email campaigns.
• Manage advertising campaigns across various platforms, ensuring optimal reach and engagement.
• Collaborate with the sales team to create promotional materials that support product launches and sales initiatives.
• Analyze market trends and competitor activities to identify opportunities for growth.
• Utilize tools such as Google Analytics to track campaign performance and make data-driven decisions.
• Maintain the company website using WordPress, ensuring content is up-to-date and optimized for search engines.
• Foster relationships with external partners for advertising sales and collaborative marketing efforts.

Requirements

• Proven experience in marketing management or a related field.
• Strong knowledge of digital marketing techniques, including social media marketing and SEO best practices.
• Familiarity with WordPress for website management and content updates.
• Excellent communication skills, both written and verbal.
• Ability to work collaboratively in a team environment while also being self-motivated.
• Experience in product management or sales is a plus.
• Proficiency in using analytics tools such as Google Analytics to measure campaign effectiveness.

Nice-to-haves

• Experience in product management or sales is a plus.