Marketing Manager

$90,000 - $125,000/Yr

Skagit Farmers Supply - Spokane Valley, WA

Full-time - Mid Level

Spokane Valley, WA

Chemical Manufacturing

About the position

The Marketing Manager at LMF Feeds is responsible for developing and implementing strategic marketing plans to enhance brand visibility and drive sales. This role involves leading internal and external sales teams, managing partnerships, and conducting market research to stay ahead of industry trends. The Marketing Manager will also create engaging content for various marketing campaigns and ensure the quality and consistency of products in collaboration with manufacturing operations.

Responsibilities

• Develop and implement strategic marketing plans and budgets.
• Lead, educate and develop internal and external sales teams.
• Supervise and develop staff.
• Attend fairs, shows, conventions, conferences and trade shows; prepare post-event reports and analysis.
• Manage, grow and enhance manufacturing partnerships through marketing and nutrition relationships.
• Work with manufacturing operations to maintain and enhance product quality and consistency.
• Manage and maximize nutrition agreements with partners.
• Cultivate and maintain strong brand ambassador relationships and partner agreements.
• Conduct market research to stay current on industry trends, competitor activities, and consumer preferences.
• Develop and produce creative content (e.g., social media posts, blogs, videos, newsletters, direct mail, signage) to support marketing campaigns.
• Create exciting and compelling stories and tools to attract internal and external buy-in.
• Coordinate the production and proofing of images, promotional materials & programs.
• Maintain brand email lists.
• Review donations and sponsorship requests.
• Manage and maintain the suite of products within the brand, keeping the offering fresh and relevant.
• Lead the development and execution of integrated brand programs rooted in knowledge of the target audience, consumer insights and category research.
• Exhibit an ability to receive feedback, adapt to new processes and continuously develop skills.
• Demonstrate the ability to collaborate, communicate well and effectively relay information with an emphasis on developing positive professional relationships.
• Practice punctual and reliable attendance.
• Perform other duties as assigned.

Requirements

• Bachelor's degree in business, marketing, or related field.
• Three plus years of related professional experience.
• Ability to travel up to 25% of the time.
• Possess a valid driver's license and safe driving record.
• Pass a pre-employment drug screen as a condition of employment.
• Demonstrate strong organizational, multi-tasking and problem-solving skills.
• Ability to effectively communicate both verbally and in writing.
• Demonstrate proficiency with Microsoft Windows and Office.
• Ability to function effectively in a fast-paced environment with limited supervision.
• Strong organizational, problem-solving, and analytical skills.
• Have a proven history of dependable and reliable employment.
• Physical ability to lift, carry, push and pull up to 50 pounds.
• Professional appearance and demeanor.

Nice-to-haves

• Background in equine, pets, or a country/rural lifestyle.
• Proficiency in Adobe Creative Suite.
• Demonstrated experience in brand development.

Benefits

• Profit sharing
• Paid holidays
• Disability insurance
• Health insurance
• Dental insurance
• 401(k)
• Tuition reimbursement
• Paid time off
• Employee assistance program
• 401(k) matching
• Employee discount
• Life insurance
• Referral program
• Paid sick time