Marketing Manager

$100,200 - $130,200/Yr

Saildrone - Alameda, CA

posted about 1 month ago

Full-time - Mid Level
Remote - Alameda, CA
Professional, Scientific, and Technical Services

About the position

Saildrone is seeking an experienced Marketing Manager to lead product marketing and field campaigns. This role involves collaborating with Product and Engineering teams to create persuasive sales collateral, coordinating exhibitions and presentations at industry events, and driving product growth and adoption. The Marketing Manager will play a crucial role in a dynamic marketing team, responsible for researching markets, developing business cases, and managing multiple projects to facilitate the team's success.

Responsibilities

  • Work closely with the Dir. of Marketing, Product, and Business Development teams to craft and maintain Saildrone's unique value proposition.
  • Translate technical product documentation into compelling sales collateral.
  • Logistics and planning for industry tradeshows and bespoke events: Identify and gather information on future shows to attend; track deadlines; communicate all necessary show information; track actual spending.
  • Coordinate speaking opportunities at industry events & support speakers in preparation and branding of content for presentations.
  • Prioritize and manage multiple projects simultaneously and follow through on issues in a timely manner.
  • Provide administrative support as needed.

Requirements

  • Bachelor's degree in marketing, communications, engineering, or a business discipline.
  • 5+ years of B2B/B2G marketing experience.
  • Detail-oriented and HIGHLY organized.
  • Demonstrated writing skills across a range of content (brochures, presentations, websites, ads, email, etc.).
  • Experience with executing large projects.
  • Comfortable working with and giving direction to business leaders.
  • Professional and polished work output.
  • Comfortable with new technology and tools.
  • Strong analytical and strategic thinking skills.
  • Ability to work independently and in a team environment.

Nice-to-haves

  • Experience with defense, bathy, and/or metoc products (software or hardware).
  • Experience in global growth marketing across a variety of markets, including North America, EMEA, IndoPac, and beyond.
  • Experience with market research and competitive analysis.
  • Comfortable using Adobe Creative Cloud (InDesign, Illustrator, Photoshop, etc.).

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Life insurance
  • Parental leave
  • Vision insurance
  • Work from home
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