Marketing Manager

Cotton - Stuart, FL

Full-time - Mid Level

Stuart, FL

Printing and Related Support Activities

About the position

Cotton & Company is an advertising and marketing agency based in Stuart, Florida, with a 30-year history serving primarily the luxury residential real estate segment. The Marketing Manager will play a crucial role in managing projects and ensuring smooth operations across all aspects of client relationships. This position requires a professional and experienced individual who is client-focused, detail-oriented, and capable of managing multiple projects simultaneously. An understanding of the residential real estate industry is a significant advantage. The Marketing Manager will act as a liaison between clients and the agency, overseeing projects from inception to completion without direct supervision. The ideal candidate will be adept at multi-tasking, prioritizing, and working under pressure, consistently meeting deadlines and anticipating client needs while recommending new campaign initiatives.

Responsibilities

• Act as the primary liaison between the client and the agency.
• Manage multiple projects simultaneously, ensuring smooth operations.
• Analyze client data and understand the client's market to anticipate needs.
• Recommend new campaign initiatives based on client objectives.
• Review creative strategies and execute advertising campaigns in line with budgeted plans.
• Monitor and ensure all client deliverables exceed expectations.
• Create and manage comprehensive budgets for projects.
• Meet deadlines in a fast-paced media environment.
• Build strong working relationships with internal teams and vendors.

Requirements

• Bachelor's Degree in Business, Marketing, or Communications or 3+ years of hands-on experience.
• Strong advertising/marketing background.
• Self-motivated and able to multi-task effectively.
• Confidence in client management and setting expectations.
• Ability to drive accounts based on client objectives and agency strategy.
• Excellent written and verbal communication skills.
• Solid computer skills, especially in Microsoft Office Suite; familiarity with Apple products is a plus.
• Knowledge of traditional and digital marketing channels.
• Analysis-minded with a focus on metrics and media performance.
• Ability to embrace technology to increase efficiency.
• Spreadsheet and budgeting capability.
• Team player.

Nice-to-haves

• Understanding of the residential real estate industry.