Marketing Manager

$55,000 - $65,000/Yr

JCC Association of America - Tenafly, NJ

Full-time - Mid Level

Tenafly, NJ

Social Assistance

About the position

The Marketing Manager at Kaplen JCC on the Palisades will be an integral part of the Marketing team, responsible for providing comprehensive marketing and communications support. This role focuses on brand management, strategy implementation, market research, and content creation to enhance the organization's outreach and engagement with the community.

Responsibilities

• Develop a marketing and communications calendar for multiple programs and events.
• Create content for print and digital media campaigns, email, social media, and events.
• Develop and execute high-performing, multi-channel marketing campaigns to drive program registration and engagement.
• Work closely with other Marketing Managers for cross promotion within the organization.
• Conduct weekly marketing meetings with programmers, review market research results and gather feedback on marketing activities.
• Track and analyze key performance indicators across multiple marketing campaigns, collecting and analyzing data to understand customer preferences.
• Collaborate with programmers to maintain social channels, respond to comments, questions and reviews, and send dedicated emails.
• Coordinate event/program day-of deliverables.
• Assist at programs/events that occur on nights or weekends, as needed.

Requirements

• Bachelor's Degree and 3-5 years marketing experience.
• High-level knowledge of Canva, InDesign, Cage, Microsoft & Apple apps, Google Drives, Photoshop and Dropbox.
• Demonstrated organizational skills and high attention to detail.
• Excellent customer service skills and ability to communicate professionally with internal and external audiences.
• Flexibility to work some scheduled evenings and weekends as necessary for agency events.

Benefits

• Salary range of $55,000 - $65,000