Volt - Saint Paul, MN
posted 2 months ago
Volt is seeking a Marketing Operations Audience Coordinator to join our team in Saint Paul, Minnesota. This role is pivotal in driving new subscriber growth through the planning, execution, and optimization of user acquisition via paid media campaigns. The Paid Media Operations & Tech team is dedicated to providing strategies, processes, and technologies that will enable performance marketing to scale globally with consistency and excellence. As a Marketing Coordinator, you will manage and distribute first-party audiences to our marketing platforms utilizing data management tools, ensuring that our audience initiatives are effectively executed and optimized. In this position, you will be responsible for project management and providing updates on critical audience initiatives. You will audit and update our global audience setup and requirements, ensuring compliance with privacy and legal guidelines across business units. Additionally, you will work closely with channel teams to review audience implementation and activation across platform partners, managing request intake and prioritization of cross-line of business requests and initiatives. Utilizing holistic project management tools such as Jira, Airtable, and Google Sheets will be essential to your success in this role. This is a 6-month hybrid contract opportunity, requiring on-site work from Tuesday to Thursday, with Fridays being remote. The ideal candidate will have 2-4 years of experience in Marketing Tech, Performance Marketing, or Advertising, with a strong background in Marketing and Advertising Technologies, including familiarity with audience segmentation tools and strategies. If you are detail-oriented and have a proven track record in process development and execution, we encourage you to apply.