Marketing Operations & Corporate Events Specialist

Switch Gmbh & Co.Kg - Las Vegas, NV

Full-time

Las Vegas, NV

Furniture, Home Furnishings, Electronics, and Appliance Retailers

About the position

The Marketing Operations & Corporate Events Specialist is responsible for leading marketing campaigns, managing creative projects, overseeing corporate events, and supporting social media efforts. This role requires collaboration with cross-functional teams to ensure alignment with business objectives, utilizing strong organizational, communication, and multitasking skills.

Responsibilities

• Lead the planning and execution of marketing campaigns and events, managing timelines, budgets, resources, and deliverables.
• Own the project management of all marketing initiatives (social media, digital, email marketing, events).
• Manage marketing projects in Asana in collaboration with the Branding team.
• Support sales with lead management including prospect research and lead qualification.
• Manage the marketing calendar for campaigns, corporate events, and investor/lender engagements.
• Assist with social media copywriting and ads, moderate comments, and respond to inbox inquiries.
• Track KPIs across corporate social media profiles and monitor account performance.
• Provide the sales team with updates on social media posts to amplify business communications.
• Create UTM tracking URLs with consistent naming conventions for accurate reporting.
• Build email contact lists in third-party database tools as needed.
• Support public relations activities for the company's Newsroom.
• Provide administrative support as required.
• Coordinate external and out-of-market events to support colocation, telecom, AI, and hyperscale sales.
• Manage conferences, client events, webinars, out-of-market corporate/investor/lender engagements.
• Oversee all event coordination including event planning, booth activation, speaker management, etc.
• Manage all creative assets for event activation (posters, banners, videos, signage, AV, etc.).
• Initiate purchase orders, vendor setup, sponsorship agreements, and process payment for all vendors.
• Track and manage event budgets to ensure all events stay within budget guidelines.
• Coordinate pre and post event marketing activities such as email and social media promotions.
• Gather and report performance results post-event (contacts acquired, meetings booked, tours, etc.).
• Conduct post-event debriefs to evaluate success, identify lessons learned, and suggest improvements.

Requirements

• Bachelor's degree in marketing, business, communications, hospitality, or a related field.
• 3-5+ years of experience in project management, email marketing, digital/social media, and events.
• Proven track record of managing multi-channel marketing campaigns and large-scale events.
• Solid understanding of social media platforms and their respective best practices.
• Problem solver with ability to work effectively under pressure and respond dynamically to change.
• Capable of working independently and collaboratively within a team environment.
• Knowledge of HTML/CSS for email template customization is a plus.
• Excellent verbal and written communication skills.
• B2B marketing experience is a plus.

Nice-to-haves

• Knowledge of HTML/CSS for email template customization is a plus.
• B2B marketing experience is a plus.