Marketing Operations Manager

TEKsystems - Culver City, CA

Full-time - Mid Level

Culver City, CA

10,001+ employees

Professional, Scientific, and Technical Services

About the position

The Marketing Operations Manager will oversee marketing operations for subscription-based services within a tech company. This role focuses on executing marketing strategies, building and rolling out campaigns, and closely tracking their performance. The ideal candidate is detail-oriented, data-driven, and passionate about optimizing marketing efforts to enhance service growth.

Responsibilities

• Execute marketing strategies and build campaigns for subscription-based services.
• Track and optimize marketing campaigns to maximize performance.
• Collaborate with diverse groups across various departments and geographical locations.
• Work with engineering and product teams to implement new features and provide feedback on marketing tools.
• Analyze data using Excel or similar tools to inform marketing decisions.
• Run A/B tests and measure effectiveness, identifying KPIs to optimize campaigns.
• Influence and drive decision-making within the team.

Requirements

• Proficient in SQL and able to read and analyze data.
• Minimum of 3 years of experience in a large tech, e-commerce, or gaming company.
• Experience building email, in-app, and push marketing campaigns for subscription services.
• Strong cross-group collaboration skills.
• Ability to perform under tight deadlines and adapt to rapidly changing conditions.
• Experience working with engineering and product teams.
• Highly data-driven with experience in data analytics tools.
• Experience running A/B tests and optimizing towards KPIs.
• Strong communication and presentation skills.

Nice-to-haves

• Experience with marketing CRM systems such as Salesforce or Eloqua.
• Track record of maximizing campaign ROI.
• Experience in high-stakes environments with large user bases.
• Ability to lead and motivate individual contributors or small teams.

Benefits

• Flexible work location options (Culver City, Cupertino, New York, Austin)
• Equal opportunity employer with a commitment to diversity and inclusion.