Marketing Operations Manager

Ping Identity - Denver, CO

Full-time - Mid Level

Denver, CO

Professional, Scientific, and Technical Services

About the position

As a Marketing Operations Manager at Ping Identity, you will oversee essential marketing systems and provide insights into marketing program effectiveness. This role involves optimizing and troubleshooting Marketo systems, maintaining reports and dashboards, and supporting the execution and continuous improvement of marketing programs and strategic initiatives.

Responsibilities

• Oversee the lead flow of all market programs, manage lead segmentation and targeting, email deliverability, landing page optimization, data hygiene and cleanup
• Tactical oversight of Marketo and its interactions with integrated systems such as SalesForce and external data sources
• Establish best practices for data flow, marketing campaigns, lead scoring, and data integrity
• Monitor the tech stack to ensure best practices and data accuracy
• Improve processes related to the tech stack
• Manage technology, data, and service vendors
• Segment and utilize the marketing database for campaign effectiveness
• Troubleshoot and QA campaigns, workflows, and data issues.

Requirements

• BS/BA degree in operations, finance, business administration, marketing, or management
• 5+ years of experience in consulting, operations, strategy, marketing, or related functions
• Hands-on experience in Marketo, Marketo Certified Expert preferred
• Experience with other marketing systems, especially SalesForce and DemandBase
• Experience leading complex operational and strategic projects
• Management experience
• Proven track record in a strategy & operations role or comparable experience in marketing or business strategy.

Benefits

• Open PTO
• Parental Leave
• Free Healthcare Option
• 401(k) Match
• Generous Holiday Schedule
• Commuter Offset (Denver only)
• Education Reimbursement