Marketing Operations Manager

$70,000 - $90,000/Yr

Abc Legal Services - Seattle, WA

Full-time - Mid Level

Remote - Seattle, WA

251-500 employees

Professional, Scientific, and Technical Services

About the position

ABC Legal Services is seeking a Marketing Operations Manager to play a crucial role in enhancing marketing strategies and operations. This position focuses on maintaining a pristine marketing database, executing impactful campaigns, and ensuring data-driven strategies. The manager will oversee the marketing technology stack, particularly HubSpot, and support various marketing initiatives across digital, field, and customer marketing. This remote role is ideal for detail-oriented marketers passionate about data and process optimization.

Responsibilities

• Administer the HubSpot marketing automation system, including workflows, emails, landing pages, and list imports.
• Assist in the execution of marketing campaigns using automation and data personalization.
• Implement and maintain NPS and CES scoring and workflows.
• Support onboarding new employee users by providing training and assisting with integrations.
• Provide technical troubleshooting and support for all teams in HubSpot.
• Maintain database hygiene, perform data migrations, and augment the information available across records.
• Develop relationships and processes with the revenue team and other stakeholders to identify and address reporting requirements.
• Think creatively to determine how to streamline processes and improve the overall efficiency of the organization and the automations of departments.
• Define, measure, and leverage KPIs to consistently improve.

Requirements

• Bachelor's degree in Business, Marketing, or a related field
• 3+ years' relevant experience in marketing operations / B2B technology products or services
• Experience with HubSpot Marketing Automation & CRM; HubSpot Certification Preferred
• Experience in HTML + HubL development of website pages and HubSpot modules
• Analytical tendencies to derive new value from web and customer data
• Not afraid to try new things - driven to constantly improve results.

Benefits

• Paid holidays
• Health insurance
• Dental insurance
• 401(k) with 5% match
• Work from home flexibility
• Vision insurance
• Referral program