Marketing Operations Manager

Alma Lasers - Chicago, IL

Full-time - Mid Level

Chicago, IL

Professional, Scientific, and Technical Services

About the position

The Marketing Operations Manager at Alma Lasers is responsible for analyzing marketing data, technology, and processes to streamline operations and support data-driven decision-making. This role requires a blend of strategic and operational skills, focusing on workflow design, project management, and resource allocation. The position emphasizes the importance of technology in marketing processes and aims to enhance the overall efficiency of the marketing team.

Responsibilities

• Analyze marketing data and technology to streamline operations.
• Measure, analyze, and report on marketing performance.
• Work with CRM systems to report customer behaviors and preferences.
• Lead the selection, integration, and management of marketing technologies.
• Manage operational aspects of marketing including workflow design and project management.
• Collaborate with cross-functional marketing teams to align goals.
• Train and support team members on new tools and technologies.
• Troubleshoot technical issues and manage data quality.

Requirements

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of experience in marketing operations or related fields.
• Experience with marketing automation software, preferably Marketo.
• Experience with CRM software, preferably Salesforce.
• Proficient in project management and process management.
• PMP software experience; Wrike experience is a plus.

Nice-to-haves

• Certifications in marketing automation or CRM software.
• Experience with digital and social media marketing strategy and analytics.
• Scrum Master or Agile Project Management certifications.

Benefits

• Equal Opportunity Employment
• Work-life balance
• Professional development opportunities