Marketing Operations Manager

Alma Lasers - Chicago, IL

Full-time - Mid Level

Chicago, IL

Professional, Scientific, and Technical Services

About the position

The Marketing Operations Manager is responsible for analyzing marketing data, technology, and processes to streamline operations and support data-driven decision-making. This role requires a solid understanding of marketing principles, proficiency with technology, and strong analytical and project management skills. The position focuses on workflow design, project management, and resource allocation, requiring a balance of strategic and operational understanding.

Responsibilities

• Analyze marketing data and technology to streamline operations.
• Measure, analyze, and report on marketing performance to inform strategic decisions.
• Work with CRM systems to report customer behaviors and preferences.
• Lead the selection, integration, and management of marketing technologies.
• Manage operational aspects of marketing, including workflow design and project management.
• Collaborate with cross-functional marketing teams to align operational and business goals.
• Train and support team members on new tools and technologies.
• Troubleshoot technical issues and manage data quality.

Requirements

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years' experience in marketing operations or expertise in marketing automation, analytics, and project management.
• Experience with PMP software.
• Experience with marketing automation software, preferably Marketo.
• Experience with CRM software, preferably Salesforce.
• Strong leadership and mentorship capabilities.

Nice-to-haves

• Experience with Wrike or Agile Project Management certifications.
• Certifications in Marketo or Salesforce.

Benefits

• Professional development opportunities
• Mentorship programs
• Flexible work environment