Better Life - Madison, WI
posted 5 months ago
Life is about to get better! BetterLife is currently undergoing an exciting period of transformation and rapid growth. We're looking for a Marketing Operations Specialist to expand our marketing team and join us as we take on some exciting new initiatives. We are looking for a data-driven, emotionally intelligent, and proactive individual who thrives in a dynamic environment. If you are ready to make a significant impact and fuel our growth alongside industry-leading marketing agencies, then this opportunity is ideal for you. Company Overview: BetterLife is not just your average life insurance agency; we're a member-owned not-for-profit dedicated to helping our members protect their families' financial futures, build better lives, and better their communities. Our home office is in Madison, Wisconsin, and we are authorized to do business in 20 states. We are also dedicated to supporting our employees in a culture that enables both the personal and professional elements of their lives, including half-day Fridays along with hybrid and remote opportunities. Position Overview: Reporting to the Manager of Marketing, the Marketing Operations Specialist will lead managing and maintaining our HubSpot CRM database. This role will create custom marketing reports and lists, implement best practices for database cleanliness, and ensure accurate and up-to-date information. Collaborating closely with our marketing and member engagement teams, the Marketing Operations Specialist will play a vital role in executing successful marketing campaigns.