Marketing Product Implementation Lead AEM Sites  (Hybrid)

$114,720 - $172,080/Yr

Citigroup - Wilmington, DE

Full-time - Mid Level

Wilmington, DE

Credit Intermediation and Related Activities

About the position

The Marketing Product Implementation Lead specializing in Adobe Experience Manager (AEM) Sites is responsible for guiding the implementation, customization, and optimization of AEM Sites for clients. This role involves collaborating with stakeholders to understand their business needs and translating them into effective technical solutions, ultimately helping clients achieve their digital marketing objectives.

Responsibilities

• Drive end-to-end content transformation by scoping and shaping product strategy, business goals, innovative solutioning, programs, and deliverables for Adobe Experience Manager (AEM).
• Define and develop a roadmap for the product in line with the product vision and both intermediate and longer-term business objectives.
• Engage with internal stakeholders to understand their requirements and translate them into tailored AEM Sites solutions/product requirements.
• Partner with tech partners to translate business requirements into detailed product specifications, tech requirements, and user stories.
• Collaborate with cross-functional teams, including developers, architects, and project managers, to ensure successful implementation and deployment of AEM Sites solutions.
• Develop and implement training, processes, and change management strategies to achieve successful AEM user adoption.
• Deliver training programs and workshops to educate clients and stakeholders on AEM Sites functionality and usage.
• Customize and extend CMS components, templates, and workflows, as well as integrate CMS with other systems and third-party applications.
• Work in close collaboration with Project Management Office to ensure all milestones, goals, and timelines are being tracked as necessary.
• Stay up to date with the latest trends and developments in AEM technologies and provide thought leadership and insights to clients and internal teams.

Requirements

• 6-10 years of experience in Marketing and retail bank/financial services industry experience.
• Requires attention to detail, advanced project management skills, good communication and problem-solving skills.
• Demonstrated organizational skills and ability to manage multiple tasks/projects at once.
• Creative problem solving and sense of ownership.
• Solid communication, presentation and project management skills.
• Ability to work well under tight deadlines in a fast-paced and team-oriented environment.

Nice-to-haves

• Proven experience working with Adobe Experience Manager (AEM) Sites and DAM, including customization and implementation.
• Strong knowledge of Java, JavaScript, HTML, CSS, and other web technologies.
• Experience with Adobe Experience Manager (AEM) Assets and Adobe Target is a plus.
• Prior experience with Marketing Technology and Financial Services is preferred.
• Structured storyteller with strong presence and communication skills - both interpersonal and written.
• Proven team player with ability to work across all levels in a high intellectual, and collaborative environment.
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.

Benefits

• Medical, dental & vision coverage
• 401(k)
• Life, accident, and disability insurance
• Wellness programs
• Paid time off packages including vacation, sick leave, and paid holidays