MARKETING PRODUCT MANAGER

$145,600 - $156,000/Yr

BCforward - Redmond, WA

Full-time - Mid Level

Remote - Redmond, WA

5,001-10,000 employees

Professional, Scientific, and Technical Services

About the position

The Marketing Product Manager at BCforward is a contract position focused on driving customer-centric marketing strategies and product positioning. This role requires collaboration with engineering and product management teams to create compelling marketing assets and unify messaging across various platforms. The ideal candidate will have extensive experience in product marketing, with a strong emphasis on customer engagement and market analysis.

Responsibilities

• Partnering closely with and influencing engineering to adopt a customer-obsessed mindset and keep a pulse on evolving market trends.
• Delivering a compelling value proposition of the product across messaging and content.
• Drive awareness by creating marketing assets like demo videos, blogs, emails, content, webinars, and more.
• Working closely with other product marketers to unify the story of our leading point solutions.
• Using market and compete analysis to influence your GTM plans.
• Collaborate with the security GTM team to drive sales enablement and scale marketing initiatives.
• Identify broader industry themes and work across marketing and product groups to unify capabilities into a strong Microsoft-level story.

Requirements

• Minimum 8-10 years experience with messaging and positioning.
• Minimum 8-10 years experience with creating marketing assets like blogs and general content.
• Minimum 8-10 years experience working with product management (PM) and/or engineering product groups.

Benefits

• Major medical insurance
• Health Savings Account (HSA)
• Dental insurance
• Vision insurance
• Employer-provided group life insurance
• Voluntary life insurance
• Short-term disability
• Long-term disability
• 401k