Northwell Health - New Hyde Park, NY

posted 6 days ago

Full-time - Entry Level
New Hyde Park, NY
1,001-5,000 employees
Ambulatory Health Care Services

About the position

The Marketing Program Manager is responsible for planning and implementing marketing programs for Northwell Health's clinical services, hospitals, and facilities. This role involves tracking the results of marketing campaigns, developing communication materials, and managing relationships with external vendors to ensure effective execution of marketing strategies.

Responsibilities

  • Plans and implements marketing programs for clinical services, hospitals, and facilities.
  • Tracks results of marketing campaigns and develops reports.
  • Recommends, implements, and adheres to approved operating goals, objectives, and budget.
  • Develops and produces communication materials.
  • Manages media plan development and execution.
  • Organizes and implements marketing programs using direct marketing, mass media, and online marketing.
  • Manages day-to-day relationships with outside vendors including ad agencies, printers, and mail houses.
  • Directs vendors in the development of creative and media strategies and execution.
  • Assists in the development of market research and data management tools.
  • Operates under general guidance and makes independent decisions on course of action.

Requirements

  • Bachelor's Degree required, or equivalent combination of education and related experience.
  • 1-3 years of relevant experience required.

Nice-to-haves

  • Open to working in Staten Island 3x a week.
  • Marketing Agency experience preferred.
  • Campaign experience preferred.

Benefits

  • Competitive salary range of $58,540 - $92,650 a year.
  • Full-time employment with potential for career growth.
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