Marketing SEO Analyst

Latentview Analytics - San Francisco, CA

Full-time - Senior

San Francisco, CA

Professional, Scientific, and Technical Services

About the position

LatentView Analytics is seeking a Senior SEO Marketing Analyst with 7-12 years of experience to join their team in San Francisco, CA. The role focuses on leveraging web analytics and brand marketing measurement to optimize marketing strategies and media spending. The ideal candidate will have a strong understanding of SEO, web analytics, and the ability to connect brand metrics to business outcomes.

Responsibilities

• Articulate the brand marketing measurement strategy.
• Set up the reporting infrastructure and connect brand lift metrics to business impact.
• Analyze brand-metric focused marketing spend across different channels and link it to member outcomes.

Requirements

• 7-12 years of experience in SEO and marketing analytics.
• Proficient in SQL and web analytics tools such as Google Analytics.
• Experience with event tracking and analytics infrastructure.
• Expertise in brand marketing campaign measurement and optimization.

Nice-to-haves

• Familiarity with machine learning concepts.
• Experience with Looker for dashboard creation.
• Knowledge of Segment for event tracking.

Benefits

• Competitive salary range of $127K - $160K per year.
• Permanent employment opportunity.