Marketing Specialist (The Woodlands, Texas)

Huntsman - The Woodlands, TX

Full-time - Entry Level

The Woodlands, TX

5,001-10,000 employees

Chemical Manufacturing

About the position

Huntsman Corporation is seeking a Marketing Specialist to support the Advanced Materials Division in The Woodlands, Texas. This role focuses on analyzing market data, understanding industry trends, and providing actionable insights to enhance marketing strategies. The Marketing Specialist will work closely with market teams to identify opportunities for innovation and product positioning, contributing to the overall success of the division.

Responsibilities

• Collect and interpret data to scope target markets, analyze competitors, and understand industry trends that influence regional marketing strategies.
• Analyze quantitative and qualitative market data to provide insights on current and emerging trends, customers, and opportunities.
• Develop and deliver reports and dashboards to provide insights into Advanced Materials performance vs. Market.
• Track competitor products, performance, market share and identify areas of differentiation that can be converted into business opportunities.
• Support benchmarking initiatives that provide insights into product positioning, pricing, and market entry strategies.
• Identify and provide marketing support for new and emerging technologies & products.
• Through market research and collaboration with market teams, identify additional targets, customers, and applications for innovation products across all markets.

Requirements

• Bachelor's degree in business, Marketing, Data Science or a related field.
• 2-4 years of experience in a Marketing analysis or Business intelligence role, ideally in chemical manufacturing.
• Strong analytical skills with a proficiency in data analysis and visualization (e.g., PowerBi).
• Excellent problem-solving skills and the ability to troubleshoot complex technical issues.
• Excellent communication and interpersonal skills, with the ability to present complex information clearly.