Marketing Strategic, Planning and Operations Manager - Reality Labs

Meta - Menlo Park, CA

Full-time - Mid Level

Menlo Park, CA

5,001-10,000 employees

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About the position

The Marketing Strategic, Planning and Operations Manager at Meta's Reality Labs is responsible for supporting the marketing organization through strategic planning, operational excellence, and cross-functional collaboration. This role focuses on driving efficiency and accountability towards business goals, managing the annual planning process, and optimizing operations to ensure successful execution of marketing initiatives. The ideal candidate will thrive in a fast-paced environment, possess strong leadership skills, and be adept at navigating complex challenges while fostering inclusive spaces for diverse perspectives.

Responsibilities

• Develop marketing strategy, including annual and ad hoc planning processes
• Build investment cases to land annual plan and incremental asks, including driving trade-off discussions
• Help remove roadblocks, escalate misalignments and ensure teams are set up for successful execution
• Define and track org-level goals
• Lead org-level strategic projects, as needed and as bandwidth permits
• Identify and structure emerging misalignments and develop solutions (both within team and across orgs)
• Communicate up, down, and across org to ensure transparency, alignment, and advocacy
• Identify opportunities to build and improve on strategic marketing, planning, and operations processes to support the Marketing organization, working with relevant cross-functional partners within and beyond the immediate team
• Distill business insights from how we're managing resources and headcount across portfolio
• Work with cross-functional partners including finance, HR, Media, Insights, and Brand to enable informed business decisions such as program and market prioritization and resource allocation
• Design, operationalize, and manage processes that enable the marketing team to move fast and do awesome things
• Lead organizational operations such as talent planning, resourcing, and headcount management, restructures, employee experience, and leadership meetings
• Collaborate with partner organizations and cross-functional teams on cross-organizational projects and alignment opportunities, including best practice sharing, goaling, and measurement
• May lead other org engagement activities, such as internal communications, as bandwidth permits

Requirements

• Bachelor's degree
• 5+ years of experience in marketing operations, strategy, planning or program management
• Experience working in a fast-paced entrepreneurial marketing environment, embracing flex between strategic thinking and hands-on execution
• Experience with consumer brands, hardware, retail, and/or emerging technology
• Process oriented with proven project management experience
• Success leading complex, cross-functional initiatives under tight deadlines and communicating about those initiatives clearly and simply
• Experience navigating varying cross-functional challenges and priorities to drive unified alignment and clear decisions
• Simplification of processes, problems, and strategies
• Business strategy presentation development: experience in executive level deck authoring, executive communication and excel development
• Business and/or Marketing finance knowledge: experience supporting finance in driving strategic financial decisions towards business goals and priorities.

Nice-to-haves

• Executive experience: experience working with and navigating various executive leadership styles
• Experience handling complex financial data inputs
• Advanced excel experience

Benefits

• $96,000/year to $143,000/year base salary
• Bonus
• Equity
• Comprehensive benefits package