Marketing Strategist

Information Technology Group - Shawnee, KS

Full-time - Mid Level

Remote - Shawnee, KS

Repair and Maintenance

About the position

We are seeking a seasoned marketing strategist to assist with the development and launch of our 2025 marketing plan. This contract position will play a pivotal role in shaping and driving our go-to-market strategy for enterprise connectivity solutions, targeting large companies with 1,000+ employees. The ideal candidate will have deep experience in marketing technology and connectivity solutions, combined with the ability to create and write high-impact pitches that align with our overarching 2025 campaign message.

Responsibilities

• Help develop compelling pitches for our connectivity solutions that can be leveraged across different touchpoints in our campaign.
• Write and produce marketing materials and assets as part of the campaign, including drafts of promotional emails, sales collateral, website copy, case studies, pitch decks, and other assets that align with the campaign strategy.
• Ensure campaigns meet the buying groups where they are in the sales funnel, using persona-based marketing to tailor content and messaging to different decision-makers and influencers within target companies.

Requirements

• Strong understanding of selling voice lines, business internet, IoT, advanced networking, and other connectivity solutions to large companies (1,000+ employees).
• Demonstrated experience developing and executing integrated marketing campaigns across multiple channels.
• Deep knowledge of targeting and selling to large enterprise businesses, specifically in crafting tailored pitches for different personas within those businesses.
• Strong writing and copywriting skills, with the ability to quickly produce marketing materials, promotional emails, and campaign content with minimal oversight.
• Able to work cross-functionally with internal teams (sales, marketing, product) to align on strategy and campaign execution.

Nice-to-haves

• Familiarity with persona-based strategies that address the unique needs and challenges of enterprise buying groups at different stages of the buyer's journey.